Skip to content
Pawwala

Dog grooming products UK: prices and what the makers claim

Prices checked 21 October 2026How we compared · 10 sourcesAdWe earn from links marked Ad. It never changes the order. How we make money

Our picks from the 6 products we compared

Lowest price per 100 ml (joint)
Bugalugs Baby Fresh or Animology Puppy Love£4.19

250 ml at zooplus, £1.68 per 100 ml. Bugalugs also sells 500 ml at Pets at Home for £9.55.

See price at zooplusAd£4.19 for 250 ml, checked 21 Oct 2026
Lowest-priced nail clippers
Pets at Home Claw Clippers for Dogs£8

Small size; large £10. Safety guard to help prevent over-cutting.

See price at Pets at HomeAd£8.00–£10.00 (small or large), checked 21 Oct 2026
For shedding double coats
FURminator deShedding Tool£24.69

Large, short hair. Not for non-shedding breeds such as Poodles.

See price at zooplusAd£24.69, checked 21 Oct 2026
The PDSA says dogs don't usually need bathing often, and never to use scissors or human nail clippers on a dog's nails.

The short answer

A basic home grooming kit costs about £20: a dog shampoo from £4.19 for 250 ml, a slicker brush at £8 and nail clippers from £8, at zooplus and Pets at Home on 21 October 2026. A FURminator de-shedding tool adds £24.69 for a large short-haired dog.

How we picked these 6: widely sold UK shampoos, brushes and nail clippers with a current product page at zooplus UK or Pets at Home, checked for price and for what the maker or retailer claims. We looked for a second retailer price for each and show it where we found one. Products we could not price on a UK retailer's own page today are under “Others we looked at”.

Dog shampoos

Sort:

Showing 2 of 2.

  • Animology Puppy Love Shampoo
    Puppy shampoo
    Best for: A low-cost puppy shampoo
    £4.19 for 250 mlchecked 21 Oct 2026
    Price per 100 ml
    £1.68 (zooplus); £2.34 (Pets at Home)
    Second retailer
    Pets at Home £5.85 for 250 ml
  • Bugalugs Baby Fresh Shampoo
    Everyday shampoo
    Best for: A low-cost everyday shampoo, also sold in a 500 ml bottle
    £4.19 for 250 mlchecked 21 Oct 2026
    Price per 100 ml
    £1.68 (zooplus); £1.91 (Pets at Home, 500 ml)
    Second retailer
    Pets at Home £9.55 for 500 ml

Prices from the zooplus UK and Pets at Home product pages, checked on 21 October 2026. Price per 100 ml is the pack price ÷ ml × 100.

Brushes, de-shedding tools and nail clippers

Sort:

Showing 4 of 4.

  • FURminator deShedding Tool, short hair, large
    For large short-haired dogs, 23–41 kg
    Best for: Shedding double coats
    £24.69checked 21 Oct 2026
    What the maker or retailer says
    Removes loose undercoat; FURminator says not for non-shedding breeds such as Poodles and Bichons
    Second retailer
    Pets at Home £28 (small dogs' size)
  • Pets at Home Short Pin Firm Slicker Brush
    Slicker brush
    Best for: Brushing out mats between grooms
    £8.00checked 21 Oct 2026
    What the maker or retailer says
    For fine, wire and long coats; angled pins to remove mats
    Second retailer
    Not found
  • Pets at Home Claw Clippers for Dogs
    Small £8; large £10
    Best for: The lowest-priced nail clippers here
    £8.00–£10.00 (small or large)checked 21 Oct 2026
    What the maker or retailer says
    Stainless steel blades with a safety guard to help prevent over-cutting
    Second retailer
    Not found
  • FURminator Nail Clippers
    One size
    Best for: An adjustable guide to set the cutting depth
    £11.00checked 21 Oct 2026
    What the maker or retailer says
    Adjustable nail guide; stainless steel edge; for dogs and cats of all sizes
    Second retailer
    Not found

Prices from the zooplus UK and Pets at Home product pages, checked on 21 October 2026.

How we compared · 10 sources, checked 21 October 2026Show

What we did

re-checked each product's price and description on zooplus UK and Pets at Home on 21 October 2026, added a second retailer's price where the same product is sold there, and took bathing, brushing and nail advice from the PDSA and Dogs Trust, and coat advice from FURminator.

What we did not do

use these products ourselves; this is a comparison of prices and published claims. Earlier versions of this page listed products that do not exist under the names given, claims the makers do not make, unsourced grooming prices and star ratings; these were removed. In this update we also removed prices taken from a page that shows Amazon prices, which we do not quote, and the name of a prescription-only shampoo.

Prices and terms change. Confirm on the retailer's page before you buy.

Each product in detail

Lowest price per 100 ml (joint)

Animology Puppy Love Shampoo

Puppy shampoo

Price
£4.19 for 250 ml
Price per 100 ml
£1.68 (zooplus); £2.34 (Pets at Home)
Second retailer
Pets at Home £5.85 for 250 ml
What the maker or retailer says
Puppy shampoo; the retailer says avoid contact with eyes

Why it made the list

A low-cost puppy shampoo

See price at zooplusAd£4.19 for 250 ml, checked 21 Oct 2026
Lowest price per 100 ml (joint)

Bugalugs Baby Fresh Shampoo

Everyday shampoo

Price
£4.19 for 250 ml
Price per 100 ml
£1.68 (zooplus); £1.91 (Pets at Home, 500 ml)
Second retailer
Pets at Home £9.55 for 500 ml
What the maker or retailer says
Sold in 250 ml (zooplus) and 500 ml (Pets at Home) bottles

Why it made the list

A low-cost everyday shampoo, also sold in a 500 ml bottle

See price at zooplusAd£4.19 for 250 ml, checked 21 Oct 2026
For shedding double coats

FURminator deShedding Tool, short hair, large

For large short-haired dogs, 23–41 kg

Price
£24.69
Second retailer
Pets at Home £28 (small dogs' size)
What the maker or retailer says
Removes loose undercoat; FURminator says not for non-shedding breeds such as Poodles and Bichons

Why it made the list

Shedding double coats

See price at zooplusAd£24.69, checked 21 Oct 2026

Pets at Home Short Pin Firm Slicker Brush

Slicker brush

Price
£8.00
Second retailer
Not found
What the maker or retailer says
For fine, wire and long coats; angled pins to remove mats

Why it made the list

Brushing out mats between grooms

See price at Pets at HomeAd£8.00, checked 21 Oct 2026
Lowest-priced nail clippers

Pets at Home Claw Clippers for Dogs

Small £8; large £10

Price
£8.00–£10.00 (small or large)
Second retailer
Not found
What the maker or retailer says
Stainless steel blades with a safety guard to help prevent over-cutting

Why it made the list

The lowest-priced nail clippers here

See price at Pets at HomeAd£8.00–£10.00 (small or large), checked 21 Oct 2026

FURminator Nail Clippers

One size

Price
£11.00
Second retailer
Not found
What the maker or retailer says
Adjustable nail guide; stainless steel edge; for dogs and cats of all sizes

Why it made the list

An adjustable guide to set the cutting depth

See price at Pets at HomeAd£11.00, checked 21 Oct 2026

What dog shampoo do groomers use?

We found no published survey of the shampoos UK groomers use, so we do not name one. The useful rule comes from the PDSA: use a dog-specific shampoo, because human shampoos can irritate a dog's skin, and do not bathe too often, because shampoo strips the coat's natural oils. A muddy dog can simply be rinsed in warm water. The two shampoos here both cost £1.68 per 100 ml at zooplus on 21 October 2026; Pets at Home charged more for the same bottles. If your dog has itchy or sore skin, ask your vet before trying a new shampoo: some medicated shampoos are prescription-only. A professional groom costs more than any kit here; our dog grooming cost guide lists UK salon prices by size and breed.

How often should you brush a dog?

How often a dog needs brushing depends on its coat. The PDSA's guidance:

Brushing and trimming frequency by coat type, from the PDSA
CoatBrushingTrimming
Long-haired (e.g. Bearded Collie, Lhasa Apso)DailyTrimming or undercoat stripping about 4–6 times a year
Medium-haired (e.g. German Shepherd, Spitz breeds)A few times a weekTrimming or stripping a couple of times a year
Short-haired (e.g. Labrador, Staffie)Once a weekNo regular haircuts; some need undercoat stripping
Poodle crossesA few times a weekRegular clipping

A slicker brush suits most long and wiry coats. A de-shedding tool is for double coats only: FURminator says its deShedding tool should not be used on non-shedding breeds, and lists curly and silky coats such as Poodles and Bichons. Our breed guides give coat care for the Cocker Spaniel, Cavapoo and Bichon Frise.

What dog nail clippers do groomers use?

There is no published survey of the clippers UK groomers use either. Dogs Trust says there are many types, that some clippers have a safety guard limiting how much nail is cut, and that grinders file the nail down but can take longer and be louder. The PDSA says always use dog nail clippers, never scissors or human nail clippers, which can crush the claw and make it split. Both clippers here have a guard: the Pets at Home pair a fixed safety guard, the FURminator an adjustable guide. Check nails every couple of weeks (Dogs Trust), and if a nail bleeds, dip it in cornflour or hold cotton wool on it (PDSA). If you are unsure, ask your vet nurse or groomer to show you.

Other kit

For bedding that is easy to keep clean, see our washable dog beds comparison; for walking kit, our dog harness comparison. New to dogs? The first-time dog owner guide lists what to buy first.

Others we looked at

  • Johnson's Veterinary Puppy & Kitten Shampoo: the retailer page we used before (VetUK) blocked our check on 21 October 2026, so we could not confirm a current price.
  • Vet's Best Hypoallergenic Shampoo: the only price we found was on a page showing Amazon prices, which we do not quote; we found no UK retailer product page to check.
  • Safari by Coastal Nail Trimmer: as above: no UK retailer product page found, only a page showing Amazon prices.
  • FURminator Grooming Rake: the retailer page we used before (Tanner Trading) blocked our check on 21 October 2026.

Frequently asked questions

What dog shampoo do groomers use?

We found no published survey of the shampoos UK groomers use, so we will not name one. What the charities agree on is the type: the PDSA says use a dog-specific shampoo, because human shampoos can irritate a dog's skin, and not to bathe too often, because shampoo strips the coat's natural oils. Ask your groomer what they use for your dog's coat.

What dog nail clippers do groomers use?

Again, no survey exists. Dogs Trust says there are many types, that some clippers have a safety guard limiting how much nail is cut, and that grinders file the nail down but can take longer and be louder. The PDSA says always use dog nail clippers, never scissors or human clippers, which can crush and split the nail.

How often should I bath my dog?

Not often. The PDSA says dogs don't usually need bathing too often because shampoo can strip the coat's natural oils, and that a muddy dog can simply be rinsed in warm water.

How do I know if my dog's nails are too long?

Dogs Trust suggests checking every couple of weeks. Signs include the tip tapering to a thin point that starts to curve, or nails snagging on rugs and bedding. If the nails stay off the ground when your dog stands, they probably don't need clipping, and hearing them on the floor does not necessarily mean they are too long.

What if I cut a nail too short?

Stay calm. The PDSA suggests dipping the nail in cornflour or holding cotton wool on it until it stops bleeding; Dogs Trust suggests keeping a styptic pencil or powder at home. If a nail bleeds heavily, contact your vet.

What about medicated shampoos?

Some medicated shampoos are prescription-only veterinary medicines. If your dog has a skin problem, ask your vet, who will prescribe one if it is needed.

What changed in this update

  • 21 October 2026: Prices re-checked: Bugalugs Baby Fresh now £4.19 for 250 ml (previously £4.69); FURminator deShedding Tool now £24.69 and back in stock (previously £26.99). Added Pets at Home prices as a second retailer, price per 100 ml, a slicker brush and two nail clippers. Moved Johnson's, Vet's Best, Safari and the FURminator rake to 'Others we looked at' because their prices could not be verified on a UK retailer's own page today. Bathing advice now cites the PDSA's own page; removed the name of a prescription-only shampoo; added brushing frequency by coat, sections on groomers' shampoo and clippers, and links to the grooming cost guide, breed pages and harness comparison.
  • 21 October 2026: Removed products that do not exist under the names given (a 'Thunderpaws Professional Slicker' and 'Millers Forge guillotine clippers'), claims the makers do not make ('no-tears', 'pH balanced', 'UK's best-selling'), unsourced grooming prices and star ratings.
Corrections and questions

Spotted a price change or a mistake?

Tell us and we will check it. Corrections are dated on the page and listed in our corrections log.